About
Soyoun
Jang
Hello! I’m Soy, a designer and researcher specialising in editorial design, visual identity, and experiential design. I create everything from books and exhibitions to digital experiences that connect people-nature, and people-people.
I’m currently a Ph.D. candidate in Digital Media at Technology, advised by Jay D. Bolter in the Augmented Environments Lab. My research bridges media studies and human–computer interaction (HCI), drawing on historical and critical media theory to examine technology within broader cultural and technological contexts.
Central to my work is historicism: I study continuities and ruptures between dead or obsolete technologies and emerging systems such as XR and AI, situating design within longer trajectories of media evolution. Through media archaeological methods, I explore how historical sensibilities can inform more inclusive and sustainable design futures.